Back to School Road Safety

Parents everywhere are gearing up for back to school.  This video is a great reminder for drivers on what to look out for in school zones and what speeds should really be driven.

Reducing speed in school zones has been proven to help prevent crashes and reduce the severity of pedestrian injuries.  Kids are excited with the hustle and bustle of back to school and may run out onto the road.  Drivers need to be prepared and scan under parked cars for the feet of children who could potentially dart out into traffic.

Remember that children are particularly vulnerable to pedestrian injuries.  According to Transport Canada, 29% of  child pedestrians younger than 14 years of age were killed crossing at intersections with no traffic control.  The decisions that need to happen to proceed safely can exceed their cognitive, physical, sensory and auditory development.

School is in so make sure to drive safely on the road ahead this back to school season!

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